Finestrat, Smart Tourist Municipality, takes a step further in the use of technologies and several municipal professionals attend the course on Artificial Intelligence, applied to tourism management, which is being carried out in Benidorm Invat.tur. The objective is to acquire new tools and improve knowledge in the fundamentals of AI, to then be able to apply them in the tourism business, as well as in the relationship with the client and with the team, without forgetting, when implementing it, issues as important as ethics and responsibilities in its daily application.

During the three days of the course, knowledge will be acquired regarding the fundamentals of Artificial Intelligence, how to apply it in Tourism, Generative AI in the tourism business, ChatGPT as a multimodal AI tool, AI applications and tools, and the future of AI in tourism.